Company name: Joongho Choi Studio
Foundation: 2008
Business content: Architectural design / Interior design / Furniture design / Product Design
Address: 32, Eonju-ro 126-gil, Gangnam-gu, Seoul, Republic of Korea
President: Joongho Choi

JOONGHO CHOI

Established in 2008, Joongho Choi Studio is an industrial design office based in Seoul, Korea.
Interested in designing a varied range of objects, Joongho Choi and his team participated in numerous projects ranging from lighting to IT electronics and furniture.
Building partnerships with various companies including American Standard, 3M, Jabra, Samsung, Banyan Tree and etc, they were introduced and awarded by several globally known media.
The studio constantly challenges itself to grant its identity into the objects, while preserving the original aesthetics of the objects.

STUDIO

DIRECTOR / DESIGNER - JOONGHO CHOI
DIRECTOR - MIN HWANG
PRODUCT LEADER - HYUNSOO CHOI

DESIGN TEAM
-
JUNHO SHIN
JAEYOUNG KIM
ARAM SONG

SONGHWA PARK
DOHOON LEE
EUNCHAN KIM
CHAHN CHANCE
SUNJEONG AHN

CLIENTS

3M
AMERICAN STANDARD
BANYANTREE
COWAY
CUCKOO
DTHRONE
GS XI
HYUNDAI DEPARTMENT
JABRA
LG ELECTRONICS
LOTTE
LVI
MIDEA
SAMSUNG
SEMPIO
SK D&D
SK MAGIC
SKT
SHINYOUNG
WINNIA

DASCO

AWARD

2019 Good Design Award
2018 DFA Award - Silver Prize
2018 Good Design Award - 국무총리상
2015 Reddot Product Design Award - Best of Best
2015 Good Design Award
2013 Good Design Award
2008 IF Concept Award - Winner

EXHIBITION

2020 일상의 향유 Seating Seoul / 온양민속박물관
2020 Craft Kiosk / Cociety
2019 AAF Affordable Art Fair / DDP
2018 DDP Euljiro Light Way
2017 Home Table Deco Fair - Design Feature Joongho Choi
2016 Busan Design Festival 2016 Seoul Living Design Fair
2015 Arumjigi - Traditional Alcoholic Beverages
2013 Exhibition - Maison Lebeige
2013 Gwangju Design Biennale
2013 Museum fur Angewandte Kunst - Frankfurt, Germany
2012 Seoul Design Festival - Designers Lab
2011 Cheongju International Craft Biennale
2010 16 Korean Young Designers - Masion
2010 Korea Design Week